TALK:
OVERCOME THE DIGITAL DIVIDE. Become a mature digital business in a digital commerce world.

Overcome The Digital Divide: Become a Mature Digital Business in a Digital Commerce World.
The digital divide between big eCommerce retailers and independent retailers continually widens. The onset of the pandemic has accelerated this digital change. Customer demands have evolved and retailers who invest in technologies are well-positioned for a proactive response to capture those digital sales opportunities.
Independent retailers and vendors must work better together. Learn how small and medium enterprises (SMEs) can operate as mature digital partners in a digital commerce world and better compete with big eCommerce retailers.
.
About Warren Patterson – CEO Order Ease
Warren Patterson is the CEO at OrderEase, a wholesale order management software solution, based in Barrie, ON, Canada.
After owning and operating an independent garden center for 14 years, Warren identified a need for a solution to make the ordering process easier with the multitude of vendors he was dealing with. He knew placing orders by phone, fax and email wasn’t an efficient way to do business and cost businesses a lot of time that could otherwise be spent with their customers.
With its roots in the lawn and garden industry, Warren’s vision has evolved OrderEase into an integral wholesale order management solution and virtual trade show platform in many industries adapting to and experiencing digital transformation.
Key industries include lumber and building materials, food and beverage, grocery, and pet supply.