OrderEase is a technology solution connecting industry supply chains to make wholesale buying and selling fast and easy.
We have created a fully connected and integrated supply chain that provides innovative operational efficiencies, modern sales, and marketing opportunities, and familiar digital ordering experience for suppliers, distributors, and retailers.
For the last ten years, Katie Elzer-Peters has been working tirelessly to create an experience that is lively and welcoming for her team, as well as green industry professionals. Our mission here is to digitally shepherd the stewards of this beautiful earth towards marketplace viability and have a blast while doing it. In other words? Our tight-knit team helps farmers, gardeners, greenhouses, nurseries, and everyone who supports their existence to be able to stand out in a sea of large corporations by helping them reach their audiences through impeccable website design and engaging email marketing. By taking that burden on, our clients are able to focus on their businesses to brand new heights.
GardenComm, formerly the Garden Writers Association and GWA: The Association for Garden Communicators, is an organization of professional communicators in the green industry including book authors, bloggers, staff editors, syndicated columnists, freelance writers, photographers, speakers, landscape designers, television and radio personalities, consultants, publishers, extension service agents and more. No other organization in the green industry has as much contact with the buying public as GardenComm members.
Chris Beytes, our February 2022 conference emcee, is editor of GrowerTalks and Green Profit magazines and author of the widely read weekly e-newsletter Acres Online, which reaches more than 25,000 horticulture industry folks in 66 countries.
Chris is a graduate of the University of Florida, with a degree in journalism and a minor in ornamental horticulture. A former greenhouse owner with his wife, Laurie, Chris has been with Ball Publishing since 1993.
